We do like a good collaboration at Adorn HQ and our latest one really is something to get excited about. With our Adorn Insight hat on we’ve joined forces with full-service provider Fab Atelier to launch a pioneering jewellery mentoring programme to launch designers who are yet to establish their brand in the marketplace.
The innovative concept sees designers throughout Europe invited to submit their jewellery designs to the Fab Atelier website. Designs should be inspired by one of five 2017 trends pinpointed by Adorn Insight: Craft Tech, Modern Heraldry, Sports Couture, Sustainable and Fantastica Botanica. You can see an outline of the trends here, and more further inspiration on our Pinterest boards (see links below).
Five successful designers will win a year’s one-to-one mentoring from Adorn Insight during which time each individual’s commercial objectives – from collection design to marketing and branding – will be pinpointed and worked towards.
From Fab Atelier, the designers will receive support in financing, production management, PR and sales. Furthermore, Fab Atelier will double the funds raised through crowdfunding and produce a collection of 4-12 saleable pieces. Even better, no financial outlay is required by the five designers. Fab Atelier will produce part of the collection in October for the holiday sales in December, and designers will receive a percentage of the sales (up to 20%) and still own all copyrights.
In addition, a further 20 designers will be invited to a 3-day workshop at Werkstätte Wattens in Austria to explore new techniques and materials.
Entries are welcome from students at design schools across Europe and an initial piece (or pieces) – valued at £35-£350 – should be submitted by Monday 11 July 2016.
Shortlisted designers will be announced on 18 July and will be invited to design a collection of 4-12 pieces by 29 August. The five winning designers will be announced on 8 September and will begin the mentoring program on 30 September in Wattens.
For full details of how to enter, see Fab Atelier’s website: Fab-Atelier.com
If you’ve got a great idea for a jewellery collection, and you’re serious about taking your brand to the next level, this could just be the opportunity you’ve been waiting for. Apply today, and who knows, we could be seeing you in Austria very soon!
2017 Trends To Inspire Your Collection